The UTG company continues its efficient work on filling the capital Sofia Mall SEC. As part of the exclusive brokerage of this shopping complex, an agreement was signed with the world-famous company New Balance. The new New Balance outlet store will open its doors on the second floor of Sofia Mall SEC on an area of 351 sq.m.

New balance company has been producing the best sports shoes for over 100 years. But this brand is not only about running or fitness. Over the long history of working on the market, the company has developed many unique technologies that are used both for sneakers for professional sports and for everyday shoes. And most importantly, New Balance is a company with a wide and powerful production and is one of the largest sports companies in the world. And very soon, every visitor to Sofia Mall SEC will be able to find quality shoes in one place – at the New Balance outlet store.