This year, a beauty and care store from the largest Ukrainian drugstore-retailer of the premium format EVA BEAUTY will open on the first floor of the White Lines SEC. The new store with an area of ​​859 sq. m will become one of the largest premium format facilities in the network. The lease agreement was concluded with the participation of UTG company – the exclusive broker of White Lines.

The new EVA BEAUTY space will present both well-known popular and selective brands of decorative cosmetics, face, body and hair care, elite and niche perfumes. For comfortable shopping, the store will provide free hardware testing services for skin and hair, specialist consultations, master classes with leading specialists, a make-up area, and a virtual make-up fitting service. Thus, EVA BEAUTY will become a place where women will receive not only the desired purchases, but also a new experience thanks to events, master classes and services.

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The EVA chain of stores is the largest national chain of beauty and health stores, founded in 2002 in Dnipro. As of the beginning of 2026, the chain has over 1,170 retail outlets across the country. In addition to the classic drugstore format, the chain is actively opening stores of various formats. Thanks to its multi-format nature, the chain continues to increase its lead over competitors, planning to open about 60 more stores during the year. The company also operates the EVA.UA online hypermarket and owns over 70 of its own brands.