{"id":5898,"date":"2025-11-11T10:26:02","date_gmt":"2025-11-11T07:26:02","guid":{"rendered":"https:\/\/utgcompany.com\/?p=5898"},"modified":"2025-11-11T14:04:27","modified_gmt":"2025-11-11T11:04:27","slug":"kinoteatry-ta-dytiachi-rozvazhalni-tsentry-koryhuiut-svoi-kontseptsii","status":"publish","type":"post","link":"https:\/\/utgcompany.com\/en\/kinoteatry-ta-dytiachi-rozvazhalni-tsentry-koryhuiut-svoi-kontseptsii\/","title":{"rendered":"Cinemas and children\u2019s entertainment centers adjust their concepts"},"content":{"rendered":"<p>Cinemas and children\u2019s entertainment centers remain the anchors of SEC development, but they are significantly adjusting their concepts, said Evgenia Loktionova, director of the UTG company.<\/p>\n<p>\u201cChildren\u2019s centers have become family leisure centers, the concepts of which are designed for different age categories, from babies to the elderly inclusively. We are recording a significant increase in the area of \u200b\u200bsuch centers \u2013 if by 2022 formats of 1-2.5 thousand sq. m were in demand, now they are from 2 thousand sq. m to 4-5 thousand sq. m,\u201d Loktionova said.<\/p>\n<p>According to her, such expansion of the audience can be achieved thanks to zoning and the use of modern technologies (primarily digital attractions). The most dynamically developing are Fly Kids (15 active, 11 under construction), Dreamland (11 centers), Smile park (4).<\/p>\n<p>As for cinemas, despite all external factors (quarantine, war), they remain an anchor for SECs and have stable consumer demand. At the same time, the concepts of future cinemas have a trend towards reducing the area, with a simultaneous focus on additional services and modern technologies.<\/p>\n<p>Source: Interfax<\/p>","protected":false},"excerpt":{"rendered":"<p>Cinemas and children\u2019s entertainment centers remain the anchors of SEC development, but they are significantly adjusting their concepts, said Evgenia Loktionova, director of the UTG company. \u201cChildren\u2019s centers have become&#8230;<\/p>\n","protected":false},"author":2,"featured_media":5899,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"googlesitekit_rrm_CAownIvDDA:productID":""},"categories":[1],"tags":[],"_links":{"self":[{"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/posts\/5898"}],"collection":[{"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/comments?post=5898"}],"version-history":[{"count":2,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/posts\/5898\/revisions"}],"predecessor-version":[{"id":5901,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/posts\/5898\/revisions\/5901"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/media\/5899"}],"wp:attachment":[{"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/media?parent=5898"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/categories?post=5898"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/utgcompany.com\/en\/wp-json\/wp\/v2\/tags?post=5898"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}