For connoisseurs of style - the PENNYBLACK store in the shopping center Ocean Plaza

For connoisseurs of style - the PENNYBLACK store in the shopping center Ocean Plaza
For connoisseurs of style - the PENNYBLACK store in the shopping center Ocean Plaza
  21Dec

      On early spring favorite shopping mall of the capital - Ocean Plaza will please its visitors with a new store of the famous Italian brand. A spacious boutique PENNYBLACK with an area of ​​77 sq.m. will open its doors on the first floor of the shopping center and will be the first monobrand store PENNYBLACK in Ukraine.

      This brand of women's clothing, footwear and accessories was founded in 1978 in Italy with the goal of expanding the target audience, is a member of the Max Mara Fashion Group. In Ukraine this brand is represented by the company "TRANS UKRAINE INTERSPORT" - the leading operator in the segment of fashion clothing and footwear, as well as in the segment of lifestyle. Currently, the company is the exclusive representative of such brands as: Karen Millen, Oasis, Warehouse, Pimkie, Tally Weijl, and also has its own sports multi-brand "Airport".

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In the new store, which  located in Ocean Plaza mall, will be presented all the major collections of PENNYBLACK, each of which is different for its positioning. For example, BLACK LABEL-an expensive and refined collection of women's clothes suitable for events, where an elegant and refined look is important. GREY LABEL-collection of casual style. PINK LABEL is the brightest and most avant-garde collection, which is suitable for romantic date, trip to a club or a party. At the same time, all collections are supplemented with accessories that must complete the formation of a unique style of customers, wherever it is bags, shoes, hats, belts, gloves or scarves.

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      It is noteworthy that the concept of the new store is aimed at creating a dynamic, informal, hospitable and memorable space. For example, the interior and furniture will be made in the style of the Italian sports club of the 30s. At the same time, the modern design of the boutique combines strict geometric shapes, variety and flexibility, and a skilful combination of materials such as rattan, brass, metal and wood create a feeling of coziness and warmth, successfully completing the collection of the brand.